Re-Branding Israel's leading sunglasses brand.
Erroca, a leading sunglasses chain with more then 50 stores nation wide suffered from a dull and old fashioned image. 

By radically changing the logo, store interior design and packages, we reinforced the brand as a strong and relevant player in the field of fashion.

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NEO GROUP | 18 Yam Suf St. Jaffa Tel-Aviv | 03-6819992

Philippe Boulakia | 054-4437470 | philippe@neogroup.co.il

Dikla Robinson | 054-5430821 | dikla@neogroup.co.il

נאוגרופ | ים סוף 18, תל אביב יפו | 03-6819992

פיליפ בולקיה | 054-4437470 | philippe@neogroup.co.il

דקלה רובינסון | 054-5430821 | dikla@neogroup.co.il

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